Recent research from Keypoint Intelligence – InfoTrends confirms that thriving print service providers behave in markedly different ways than their struggling counterparts do. One clear distinction is that leading PSPs place a much stronger emphasis on value-added services. Organizations that are not focusing on value-added services are finding it difficult to grow their revenues and align their value to their clients’ business needs. This document, the first in a three-part series on best practices of leading PSPs, discusses the importance of highlighting the benefits that customers and prospects can enjoy from value-added services.
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