Membership Required

You must be a Ricoh Business Booster member and logged into your account to access this information. If you are not a member, click here to register. Otherwise sign in below:
OK

.

lower_drop_shadow
X close tips
1. Be proactive. Identify new vertical markets and seek new clients to widen your prospect pool.
2. Identify the decision-maker. Who is involved in the decision making process? Be sure youfre approaching the right people to save yourself time and wasted expense.
3. Determine their objectives. The prospect is most likely responsible for a number of marketing duties. Educate them on how cross-media services fits into their strategic plans.
4. Know the prospect's business. Donft just be a salesperson, be their consultant. Tell the prospect how you can solve their issue and position yourself as a partner to become more valuable to their business.
5. Practice what you preach. Use cross-media tactics to reach new prospects, promote your business and create your own tangible results. If itfs working for you, it will work for them.
View our full tip archive »

The Ricoh Business Booster Program

The Ricoh Business Booster program provides true business development tools and direct access to industry expert resources. Its flexible structure is built upon the culmination of shared knowledge and experience between the Ricoh Production Printing Business Group, IKON, and the industrys most respected professionals.

This program was designed with one goal in mind to support our customers in their efforts towards increasing efficiency and growing a sustainable business into the future. We offer solutions to fit every customers specific level of interest.

Watch InfoTrend's Exclusive Interview with McClafferty Printing

Recently Chuck Paski, VP of McClafferty Printing Company in Wilmington, Delaware, sat down to talk to InfoTrends about the challenges of entering into the digital printing arena, the Ricoh Business Booster program and where they see their business headed in the future.

Watch the video below to learn how a Ricoh Business Booster consultant worked directly with Chuck and his team to apply the programs key principals, expand their range of services and enter new markets to stay competitive. The results of their efforts have brought in an additional $50,000 a month in revenue within six months of completing the 2 day on site training. See what the Business Booster Program can do for you.

Ricoh TotalFlow Production App for iPads

The Ricoh TotalFlow Mobile App for the iPad can help grow profits. Unlike other mobile apps in the industry, this tool will help you focus on offering customers more cross-media options, sell more profitable services, keep your equipment up and running and connect socially to other Ricoh customers. Download the app directly at the iTunes store here.

Resource Center

Stay well-informed of industry trends and boost the efficiency of your business. This content rich section is filled with white papers, industry data, marketing tools and more. Read More »

Consulting Services

Work one-on-one with industry experts to identify and evaluate your needs, strengths, challenges, and goals. Programs are delivered in a variety of ways to ensure they best fit your structure successfully. Read More »

Marketing Services

Complementing the progressive nature of our Business Booster program, Ricoh has hand-selected a team of creative and design professionals to help you expand your service offerings. Read More »

Browsing Requirements

This site is best viewed in the following browsers and requires a pdf plug in:

- Internet Explorer 7.0 and higher (Microsoft)
- Firefox 3.0 and higher (Mozilla)
- Safari 4.0 and higher (Apple)

Javascript must be enabled.

Macintosh Users: Please note, the View feature is not available in Firefox.
OK

Message

Dialog Msg
OK